SHAVELOGIC
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SHAVELOGIC →
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— Organic + Paid Social
— Direct Mail
— Email Blasts
— Visual Identity Development
— Website Refresh
— Influencer Brand Book
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SILVER ADDY AWARD 2022
Social Media Campaign
Client: Shavelogic
Title: Sand & Water
Defy Convention
Logic is everything that’s wrong with the shaving industry. Logic is the enemy. Logic is overpriced cartridges, cheap neon handles, dull blades, and ridiculous technology (hydrating gel reservoirs).
Shavelogic was designed and built around their own brand of logic: an all-metal handle fashioned for life, 5-in-3 blade spacing, a magnetic attachment, over 150 patents, and enough high tech to give NASA a run for its money.
It’s a grooming company that defies logic and offers something unique to the category: an otherworldly shave.
SOCIAL CAMPAIGN
WEBSITE HOMEPAGE REDESIGN
INFLUENCER BRAND BOOK